550 "White / Grey" BB550PB1

The New Balance 550 “White/Grey” is a versatile, mostly monochromatic white colorway of the popular retro basketball and lifestyle shoe. The 550 has become one of the most desirable shoes in sneakers since 2020, with collaborations by Aime Leon Dore and Joe Freshgoods and a slew of easy-wearing colorways fueling its resurgence. In the “White/Grey” colorway, the shoe features a white leather upper with tonal overlays. A white “N” logo appears on either side of the shoe. A “550” logo is embroidered on the forefoot. Additional branding includes an “NB” logo on the heel, and retro-inspired “New Balance 550 USA” detailing on the tongue. Underfoot, a chunky white rubber midsole is contrasted with a grey outsole.